After a seven year hiatus, bottling of one of the most iconic whiskey brands in the world has flown home. Gruppo Campari (Reuters CPRI.MI - Bloomberg CPR IM) today celebrated the grand opening of its US$43 million Packaging Facility at the famous Wild Turkey® Distillery in Lawrenceburg, Kentucky. Commonwealth of Kentucky Governor Steve Beshear and Gruppo Campari CEO Bob Kunze-Concewitz joined Wild Turkey Master Distiller Jimmy Russell to commemorate the opening of the new facility with help from local dignitaries and distillery employees. The Packaging Facility is part of a US$100 million overall investment that the company has made in facility upgrades during a three year time span.
"Kentucky's Bourbon industry has been growing at a rapid pace, with production of our native spirit up more than 120 percent in the last decade and 5 million barrels currently aging in the Commonwealth," said Gov. Beshear. "The significant investment Gruppo Campari has made at the Wild Turkey Distillery, including the $43 million Packaging Facility, will not only help grow that number through worldwide expansion of the Bourbon category, but will also create valuable jobs for the people of our great Commonwealth."
While creating more than sixty new jobs in the area, the facility provides full bottling and packaging capabilities for all of Gruppo Campari's U.S.-distilled spirits brands, including the Wild Turkey Bourbon line and the company's largest U.S.-based brand – SKYY® Vodka. Both immediate and long-term benefits of the new facility include cost efficiencies; improved customer service; more efficient and accelerated innovation opportunities; and added production flexibility through in-sourcing the company's packaging needs.
With more than 145,000 square-feet of space, the Wild Turkey Packaging Facility will initially handle up to four million nine-liter cases of product annually, but has the design capability and capacity to support Gruppo Campari's North American packaging platform well into the future. The new Facility immediately addresses the growth of Wild Turkey, Wild Turkey American Honey®, Wild Turkey Spiced®, Wild Turkey Kentucky Spirit, Russell's Reserve®, Rare Breed® Bourbon, and SKYY Vodka domestically and around the globe.
"After a seven year absence, we are pleased to bring packaging capabilities back to the Wild Turkey Distillery for two of Gruppo Campari's biggest and fastest growing brands," said Bob Kunze-Concewitz, CEO of Gruppo Campari. "By owning the full production process for all of our Wild Turkey brands, we can be more nimble in meeting the growing worldwide demand for not only Wild Turkey, but also SKYY Vodka. We thank the Commonwealth of Kentucky for its cooperation in bringing this facility to life."
Since purchasing the brand in 2009, Gruppo Campari has made significant financial commitments to the distillery's operations and its employees that have surpassed more than US$100 million. In 2011, the Company unveiled a US$50 million expansion at the distillery, more than doubling the plant's production capabilities. This was coupled with the opening of multiple new barrel warehouses over the past several years. In 2014, Wild Turkey will open a new state-of-the-art Visitor Center.
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